New York…Launched with a great deal of fanfare, American Airlines became one of the last major US carriers to launch direct flights to and from Israel. Travel experts say that American is projecting that the Tel Aviv route will become one of its major international destinations. Nathan Herzog of Royal Wines who was aboard the maiden flight from JFK said the airline was aware of the route’s popularity with kosher travelers. At a JFK ceremony prior to the flight attended by many VIPs, and later in the lounge and for Business class travelers the airline served many upscale kosher wines including Baron Herzog Chardonnay and Herzog Lineage Cabernet Sauvignon. The wines were served with many nicely prepared kosher foods. In addition to regular service American is planning to add Miami and Dallas in the next few months.The travel experts say that the US routes will become even more competitive than in the past as American joins Delta and United as well as El Al in pursuing the US market. Some experts even predict that Emirates Airlines may eventually join the competition. Meanwhile travel to Israel remains extremely restrictive as Israel seeks to prevent any further spread of the Covid-19 pandemic.