Coca Cola Frustrates Some Consumers While Pepsi Cola Confuses Others
Los Angeles…Kosher consumers here that were expecting to find Coca Cola for Passover on supermarket shelves were disappointed to learn that the coveted beverage would not be available this year in the State of California due to a quirk in the law that would make the ingredients unacceptable. In a statement, Coca Cola said: “We will not be able to offer Kosher for Passover products in California this year. We expect to offer Kosher for Passover products in 2013.” Coca Cola explained that “the new alternative process caramel required to meet the State of California’s guidelines related to Proposition 65 does not meet the Kosher for Passover requirements. We believe it will in 2013.” Meanwhile in Chicago, products produced by Pepsi Cola had two different kosher certifications, the Kof-K and US Kosher, based in California. The latter was distributed by independent wholesalers while the company itself distributed the Kof-K products. But even in states where Coca Cola is available with an OU-P for Pesach, it will only be available in Regular and Diet flavors (not even a Caffeine-Free version). Aside from the New York metropolitan area, Coke will be available in Boston, Baltimore-Washington, Miami, Atlanta, Houston, and Philadelphia. This year, in New York, Coca Cola items will be made with an OU-P in 2 liter bottles. Several retailers reached by KosherToday said that customers were growing increasingly frustrated at the slim pickings offered by Coke. Pepsi on the other hand was offering Kof-K kosher Passover beverages that included a Caffeine-Free version of regular and diet Pepsi. In addition Pepsi was also producing Passover versions of Seven-Up, Sierra Mist, Canada Dry Ginger Ale, Lemon-Lime Seltzer, Mandarin Orange Seltzer and regular seltzer. It was also offering a variety of Dr. Brown’s flavors.
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