April 28, 2014

Some Hiccups but $100 Million? Passover Hotel Program a Rousing Success

NEW YORK — One program ran out of salad early on. Another fell short on hand-made Matzoh and several could not offer dishes on their menu on the 7th and 8th day of the holidays. But those were the small aberrations in an otherwise successful Passover 2014 season. As many as 60,000 people are said to have participated in Passover programs in destinations around the world this past Passover. Some estimated that it represented $100 million but others who added airfares and hotel costs put the number at closer to $250 million. 

One said: “and that does not include the special wardrobe that many people buy just for the Passover holiday.” The well-known Prime Restaurant Group, with its flagship midtown Manhattan Prime Grill Restaurant had its successful maiden program this Passover in California. Some programs were already looking ahead to the 2015 season.