September 19, 2011

New Wines and Giftgiving Make Gains this Rosh Hashanah

Washington, D.C…Harold, who works for the federal government, remembers when his father would spend days filling out New Years cards. In the past few years, Harold joined the technology revolution and sent an electronic version of a New Years cards to more than 100 friends and relatives. Last year, he added his Facebook friends. This year, Harold has decided to send gift baskets with a little bottle of gourmet honey, Israeli crackers, a small honey cake and a bottle of wine to 30 of his most important contacts. Giftgiving on the eve of Rosh Hashanah has been steadily growing in recent years with such traditional gift companies as Oh Nuts! and Challah Connection offering special Rosh Hashanah gifts. One Flatbush retailer told Kosher Today that Rosh Hashanah giftgiving has in many respects supersede Chanukah.

Wines have also made dramatic inroads with celebrants of the Jewish New Year as Jews in Israel, Europe and the US look to use new wines for the holiday, a far cry from the traditional sweet wines Jews used only a few decades ago. Kedem, the nation’s largest manufacturers and importer of kosher wines, has gone international with its new introductions this year. It is launching the highly acclaimed Domaine Drappier champagne from France which  just released its first ever kosher offerings; Carte D’Or and Carte Blanche.  Kedem is also launching Moscato Rose by Barteneura to go with its other popular Moscato D’Asti wines. Kosher Spanish producer ELVI wines has recently released two high quality and value priced wines: the Elvi Mati, and Elvi Herenza Crianza. From Israel comes Carmel Single Vineyard Kayoumi White Riesling, Binyamina Reserve Shiraz, and a Cabernet Sauvignon from the  brand new winery, “1848 Winery,” located on the outskirts of Jerusalem. Winemaker Yossie Shorr, is an Eighth Generation winemaker from the famous Yitzchak Shorr family that founded the first modern Israeli winery in 1848.