July 11, 2016

New Crackers from Bitsy’s Brainfood

New York - Bitsy’s Brainfood launched a new line of organic crackers available exclusively at Target as part of the retailer’s Made to Matter collection of better-for-you food and beverage products. Featuring half a serving of organic vegetables per serving, Smart Crackers varieties include Organic Cheddar Chia Veggie, Organic Sweet Potato Cinna-Graham and Organic Maple Carrot Crisp. The crackers feature puzzle shapes known as tangrams that children may arrange into a number of designs. A portion of the proceeds will be donated to organizations that help keep children happy and active through the brand’s Farm to Playground campaign. Bitsy’s Brainfood, a New York-based snack company, wants children to know there is zucchini, beet and carrot in its cookies. The ingredients are boldly labeled on the front of the packaging. Bitsy’s Brainfood was founded in 2012 by Ms. Voris and Maggie Jones Patton, a pair of mothers and former educators on a mission to combat childhood obesity. This product is certified under the Orthodox Union (OU). For more information visit: http://www.bitsysbrainfood.com