April 11, 2016

New Corporate Giving on Passover…Shmurah Matzoh

New York…With prices of the hand-made shmurah matzoh at $25-35 a lb. it seemed only a matter of time that the unleavened bread would become a major item for corporate gift-giving. According to some sources, the hand made matzoh was always appreciated as a gift by Jews and non-Jews alike, so much so that several companies spend more than $5,000 on the matzoh gifts, according to one leading Matzoh bakery. One not-for-profit organization, Mayan Yisroel even has a special website www.mitzvahshare.org where the matzos are packaged in an elegant kit, and includes a brochure and a personal message.