November 17, 2014

Lively Debate at Kosherfest Amongst Three Leading Retail Experts on Kosher

Secaucus, NJ…In one of the liveliest debates at a Kosherfest seminar, three leading experts on retail differed on their views on the best ways to stock the kosher aisles. The debate took place at a breakfast co-sponsored by the Israel Economic Mission to North America and the Israel Export Office. Steve Ravitz, the President of five Shoprite stores in NJ and a pioneer in the development of the Kosher Experience said that price would always be the determining factor. He pleaded for the elimination of “the middle men” when it came to Israeli products to keep the prices at a reasonable level. Hirsch Wise, the Kosher Food Coordinator for Harlow HRK Sales and Marketing, exclusively serves Kroger’s with its extensive kosher program pushed the notion of automation as a way of systemizing ordering and reordering kosher products. But Yakov Yarmove , the Ethnic Marketing & Specialty Foods Manager for Jewel Osco argued that the overall shopping experience, sensitivity to the kosher consumer and understanding the vendors were paramount. There seemed to be some dissatisfaction with duplication, a recurring theme for major retailers. The moderator was David Wilson of Green Seed Group. The Israel Export Institute sponsored the breakfast as part of its longstanding participation at Kosherfest with its significant pavilion.