SECAUCUS, NJ — Cindy Fern Itzkowitz, the Director of Sales of Cinderella Sweets Bakery was at Kosherfest despite the devastation she suffered from Sandy. “I lost everything, “she said, describing her travails during the recent hurricane. In addition to her destroyed home, Cindy must also find a new location for producing her Gluten Free and Kosher for Passover Baked Goods.
Liz Mizrahi of Anderson International had to dump nearly $2 million of her upscale kosher cheese. Her Jersey City plant was under four feet of water. Even HKS and Gefen, affiliated with Kedem had suffered extensive damage as had others who were located on Brooklyn’s waterfront. These were some of the stories that were rampant throughout Kosherfest as the area was still reeling from the aftermath of the destruction of Hurricane Sandy.
But at the same time many of the exhibitors stepped up to the plate to aid hurricane victims as did the show in general. Large donations of food were made by Manischewitz, Kedem, and AgriStar amongst others. A total of $200,000 of food was donated by the show (from several of the exhibitors as well as what was left over) to Met Council on Jewish Poverty and Masbia, the network of kosher soup kitchens. Diversified Business Communications of Portland ME, the co-producers of Kosherfest donated $5,000 to victims in New York and New Jersey.