September 20, 2010

Kosherfest in Early Near Sell-Out as Show Features Many New Developments

Secaucus NJ…The 22nd edition of Kosherfest (International Kosher Food Trade Show) which opens on October 26th is nearly sold out, but the show already appears to be setting the stage for many developing stories. The international flavor of the show at the Meadowlands Exposition Center will be highlighted by large pavilions from Israel, Canada and Argentina as more countries focus on the rapidly growing kosher market. Other nations that will be represented include Australia, China, Lithuania and Spain. The show will include more than 40 new exhibits, including many spelt, gluten-free, and organic items as well as all of the major bellwethers of the kosher food industry. This year’s New Product Competition is certain to be of major interest to the trade as many purveyors are set to roll out some new and interesting items, including many for Passover. Menachem Lubinsky in his keynote address will focus on the demographics of the new kosher consumers and the opportunities for the industry. Jory Weissman, Vice President of Mibar.net, will discuss “Sustaining Profitability and Customer Service in the Food and Beverage Industry: Building Loyalty, Value, and Safety through Technology.” Kosherfest’s 3rd Annual Culinary Competition is again expected to draw many leading kosher chefs.

•Award-winning kosher cookbook author Susie Fishbein and her publisher ArtScroll will be releasing her next cookbook, Kosher by Design: Teens and 20-Somethings: Cooking for the next generation. Ms. Fishbein will be in the Kolatin booth #134.
•Mishpacha Magazine will be unveiling Kosher Inspired, a new bi-weekly kosher magazine.
•The kashrus at this year’s Kosherfest will be under the auspices of AKO (Association of Kashrus Organizations).