February 9, 2015

Kosher Frozen Pizza Sales Continue to Soar

NEW  YORK — Open the doors of a frozen foods section in a kosher supermarket and you are likely to find a half dozen brands of kosher pizza, some in upscale packaging. Industry sources say that kosher frozen pizza continue to increase by double digits each year despite the growing competition and a trend towards healthier foods.

According to Packaged Foods, frozen pizza sales continue to increase in the general market as well with sales reaching over $5 billion. Several kosher food industry experts reached by Kosher Today said that the sales “do better in the winter when people simply look for a quick meal rather than venture outdoors, especially in the Northeast and Midwest.”

The kosher pizza manufacturers have in recent years focused on healthier versions of the pizza including offering whole wheat and reduced calories.