Chicago….The SuperValu chain has taken kosher to a new level with the launch of a new kosher Web page, according to Yakov Yarmove of SuperValu. The site, part of the Jewel-Osco site, was introduced in time for the Passover holiday. Yarmove says that he hopes to be able to roll such a site in more of SuperValu’s chains. The site includes a listing of the chain’s top Jewel kosher stores, links for kosher recipes, coupons and information on the Level 1 kosher stores. The Passover ads are also posted on this site. It also includes links to vendor websites by clicking on the logo. Mr. Yarmove said that that the store will continue to update and enhance the kosher page.
March 30, 2009