August 31, 2009

Gift Giving, Recipes Major Themes of Rosh Hashanah 5770

New York…Rosh Hashanah, the Jewish New Year, was never known as a season for gift-giving, certainly not in comparison with Chanukah, Purim or Passover. But times seem to be changing, particularly with the age of the Internet. Web sites offering everything from Challah to sushi as gifts are turning Rosh Hashanah, which begins on the eve of September 18th, as a new season for kosher gift-giving. It is also apparently a major time for gathering recipes, from some of the meal ideas in the Kosher by Design series by Susie Fishbein to new recipes being offered by the Orthodox Union (OU). Orthodox Union recipe expert Eileen Goltz is offering several new recipes for Rosh Hashanah, Yom Kippur and Sukkoth. They include entrees, side dishes and desserts. The gift-giving has also become a major industry in Israel as many Jews give gourmet honey baskets and other sweets as part of their New Year greetings. One company, Taste of Asia, is offering baskets of sushi and sweet gourmet sauces. Many Israelis say that the gifts have replaced in some measure the traditional greeting cards. One company offered a basket of three different flavored honey cakes, including those with raisins and vanilla. In Jerusalem’s Geulah neighborhood, one store is already suggesting ordering sweet raisin, apple or “lughshin” kugel (pudding) as “gifts for the new year.”