October 9, 2018

Kosherfest Fever Moves to New Product Competition

Secaucus, NJ…With the Jewish holidays now behind us, the kosher food industry turns its attention to the upcoming 30th edition of Kosherfest (November 13-14, Meadowlands Exposition Center). One of the highlights of the show will be the New Product Competition, which profiles some of the latest innovations in the kosher food industry. Typically, some 300-500 new kosher items are introduced each year, with many specifically launched for Passover. This year’s deadline for the New Product Competition is next Wednesday (October 17th). Winning the competition in one of the many categories recognized is an enormous marketing advantage for the winners. The competition is widely covered in the kosher, Jewish and grocery media. New products are typically showcased at the show. Winners are also candidates for the prestigious “Best in Show” award.

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