Jerusalem…A relatively new study by the Jewish People Policy Institute sheds some light on the degree of religious observance by Jews in Israel and the USA. While there are far-reaching implications for the kosher food industry, much of the data is also culled from such sources as the Pew Israel Survey (2016). The study shows that 67% of Israeli Jews fast on Yom Kippur as compared to 40% of American Jews who fasted in 2012. Similarly, 97% of Israelis participated in a Passover Seder while only 70% of American Jews did so in 2012. 63% of Israelis keep a kosher home as compared to 22% of American Jews. While the 22% seems low in comparison with Israelis, many American Jews do buy kosher for holidays and for special occasions but do not keep a kosher home. According to industry sources, the occasional kosher shopper represents a significant segment of the kosher market in the US, particularly in markets outside of the Northeast.